Choosing the right material for Custom Signs can be an extremely challenging task. Fortunately, there are some options that are more durable than others. PVC signs, for example, have color that extends through the material and are resistant to exposure to weather and sunlight. Because they have a high degree of durability, pvc signs can last for many years in a variety of conditions. Depending on your needs, pvc can be routed to a variety of shapes and sizes. However, if you’re looking for a sign that will be placed outside, you might want to consider another option.
Readability. Not only does readability matter for people who are walking or driving by, it’s also important for signs to be legible to those who may be driving by. The Signage Foundation Inc. published a white paper on the subject, highlighting various design factors such as letter height, open counterforms, serif vs. san serif, and negative space. Regardless of the typeface you choose, readability is critical.
Experience. A company with years of experience like Columbia sign company is likely to know what it takes to get the best results from a sign. It’s also important to look for an experienced team of professionals who can address any questions you have. Ask them about their experience, especially if you’re unsure of what type of sign you need. If you’re not sure how much experience they have, read online reviews or ask hard questions. Businesses want to work with a sign company that has a history of quality work and good customer service, so taking the time to do your research will pay off in the end.
Color is an essential part of brand recognition. Colors alone make 80% of consumers more likely to recognize brands based on color. The yellow golden arches of McDonald’s, for instance, are an iconic example of how people respond to colors. They can immediately associate the name of the company with an emotion that is triggered by the color alone. Creating custom signs with the right color combination can boost your brand recognition and strengthen your company’s professionalism. BMS Signs & Printing can help you select a quality sign for your business.
Your custom sign should be unique. No two signs will be identical, so choose a custom sign that expresses your unique business message. A specialist will be able to explain the different options and what they mean for your business. Consider city zoning codes and other guidelines when choosing the right material for your business’s signage, and consider how they can affect visibility. It’s worth the effort. Your customized sign will not only be noticed by customers but also benefit from free social media exposure.
Regardless of the size of your business, custom safety signs are an essential part of keeping your employees and customers safe. OSHA-approved custom safety signs are also available, making it easy to customize the wording and design of your sign. In fact, these signs are made of aluminum, plastic, adhesive vinyl, magnetic, and foam adhesive. If you don’t have the space, consider custom safety signs – they will be more effective than any other kind of signage!
